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Marketing

The leading strategies for digital marketing success in 2018

Lovely today’s entitled consumers will be the crucial difficulty for online marketers next year.To make inroads, they have to create genuinely tailor-made experiences and mobile-first engagement and take advantage of the worth of owned channels. Mega Trend-Artificial Intelligence 2018 will see artificial intelligence (AI) advance from cutting edge technology to […]

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[INFOGRAPHIC] The best ways to Guide Your Audiences Through Their Customer Journey With Material Marketing

[INFOGRAPHIC] The best ways to Guide Your Audiences Through Their Customer Journey With Content Marketing By Natalie Slyman For how widespread its use is,< a href=https://blog.influenceandco.com/what-is-content-marketing data-original-title title target=_ blank > the practice of material marketingcontinues to challenge brands in more methods than one. Sure, we’ve all experienced bumps in […]

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Savvy Hairstylist Turns Mugshot Into Marketing Opportunity

That’s the savvy business move made by Shia Yearwood, a hairstylist in Charlotte, North Carolina, after she was arrested on  The twitter account @charlottemugs posted her booking photo and it attracted lots of attention ― but not the kind she expected. “Okay, but who did her hair?” the 24-year-old sensed opportunity […]

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Why Digital Marketing Is Essential to Your Company’s Success

Digital marketing is a fairly new field which intends to enhance the digital presence of an organisation and support the brand across different digital outlets (also moving to the offline world). Professional marketing teams take part in different activities in the digital landscape, including: Material(article, short articles, whitepapers, research study […]

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