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WeWork buys a digital marketing company

Conductor is now part of WeWork.Image: conductor Don’t say it’s just a real estate giant. WeWork, known for selling shared workspaces, has acquired 13-year-old digital marketing company Conductor Inc, the companies announced on Tuesday.  SEE ALSO: WeWork founders want to help children start their own businesses for some reason The […]

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How to use GDPR to cleanse your inbox of annoying marketing emails

Image: Getty Images You might have noticed a slew of odd-looking emails landing in your inbox lately. Desperate subject lines like “please don’t go” and “is it really over” abound.  These thirsty emails aren’t the handiwork of a scorned ex—they’re from brands complying with Europe’s new General Data Protection Regulation […]

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Twitter’s Leslie Berland shares the marketing strategy behind the microphone

Image: Jennifer S. Altman What’s posted on Twitter inspires headlines, but looking at the last few years of stories about Twitter itself? Not so inspirational. Rampant abuse is leading high-profile celebrities to abandon the service. Same with c-suite executives and other prominent users. As for everyone else, user growth has […]

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How to use GDPR to cleanse your inbox of annoying marketing emails

Image: Getty Images You might have noticed a slew of odd-looking emails landing in your inbox lately. Desperate subject lines like “please don’t go” and “is it really over” abound.  These thirsty emails aren’t the handiwork of a scorned ex—they’re from brands complying with Europe’s new General Data Protection Regulation […]

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